What's New This Week: Updated 2026-03-07 09:16:04 UTC
Reliability and launch-readiness improvements shipped this week across preflight guards, release gating, and operator dashboards.
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Landing KPI Definitions

Canonical formulas used across landing variant health exports, admin dashboards, and ops digest alerts.

JSON Variant Health Landing Summary

Metric Catalog

metric formula numerator denominator notes
hero_variant_ctr conversions_24h / views_24h * 100 Landing conversion events in the selected window. Landing view events in the same window. Tracks how often a hero impression produces a conversion event.
cta_click_rate cta_clicks_24h / views_24h * 100 Landing CTA click events in the selected window. Landing view events in the same window. Primary engagement signal for hero action copy/placement.
bounce_rate 100 - cta_click_rate Computed from CTA click rate; not a direct event count. N/A (derived metric). Used as a fast proxy for non-engaged hero impressions.

Generated: 2026-04-04T10:28:48Z · Default window: 24h